The Challenge

The client grew in stages, and so did the Viva Raw brand, which meant that the brand story and design became slightly disjointed. Eventually, the client decided they needed to invest in a cohesive brand strategy to bring the Viva Raw brand to a level commensurate with the high quality nature of the product. At this point, we came into the picture and needed to help reassure the client of the next step.

The Solution

What started as a brand update and new packaging, turned into a full overhaul of the entire business. An overwhelmingly positive response plus an obvious return on investment was all the proof needed to convince Viva Raw that they made the right choice. We created photography content that better told his story, a new website, plus brand messaging, promotional materials, cleanse guides, social media campaigns, signage, booth designs, and later a mobile juice bar on the first ever GREEN POWERED TUK TUK!